A control room watches as the animated character the Nerds Gummy Monster soars through outerspace

My Gummy Hero

Building on Nerds' 'Wonderful World' Super Bowl 59 commercial, our VFX artists, in collaboration with Framestore Pictures director Tom Routson, created a second spot for the Big Game alongside agencies Digitas and Mischief. The follow-up ad takes the 3D-animated Nerds Gummy Monster from the streets of New Orleans to outer space in a parody trailer for Tubi.

The 3D animated Nerds Gummy flies in space towards a meteor

Credits

Clients
Tubi & Ferrara Candy Company
Agency
Mischief USA
Group CD
Ross Fletcher, Howard Finkelstein
Senior Art Director
Jasmine Paylor
Senior Copywriter
Sam Carlson
Partner & Head of Production
Will Dempster
Senior Producer
Coleman Sweeney
Associate Business Manager
Elly Lupi
Group Account Director
Tyler Harris Olivia
Agency
Digitas
VP, CD
Justin Via
Head of Production, EP
Rob Tripas
Business Affairs
Marlon Pineda
Account
Erica Melia
Production
Framestore Pictures
Director
Tom Routson
Managing Director
Jennifer Siegel
EP
Brittney Walker
Head of Production
Hayley Diaz
Associate Producer
Grace Kenney
Krista Thompson
Line Producer
DP
Trent Opaloch
VFX
Framestore
Head of Production
Cat Pavitt
VFX Producer
Alexandra Roesch
Production Coordinator
Kaitlyn Gorman
CDs
Jordan Carroll, Chris Beers
CG Lead
Ariana Ziae-Mohseni
Comp Supervisor
Danny Popovic
VFX Shoot Supervisor
Arek Komorowski
Animators
Derek Friesenborg, Shayne Ryan
Concept Artist
Pete Pace
CG Artists
Christopher Friesen, Victor Uhal, Adam Thompson, CK Lu, Eric Hiller, Kenyon Bertelsen, Mohamed Echkouna
Comp Artists
Patrick Wong, Scott Rose, Jon Rogala, Meg McGuire, Artem Voronoff
Hiero
Jake Sadowsky, Dustin Indrebo
Flame Artist
Serina Flores
Editor
Charlotte Carr
Color
Company 3
Colorist
Tyler Roth
Color Producer
Jenny Roberts
JSM Music
Music, Sound Design, Mix
CCO
Joel Simon
EP
Jeff Fiorello
Senior Producers
Norm Felker, Andrew Manning
Producer
Sharon Cha
Sound Design
Nathan Kil