IHOP x IF Menu
Produced by Framestore Pictures, our VFX artists in Los Angeles and Montreal crafted IHOP’s new spot featuring some of the imaginary friends from the upcoming film, IF.
Framestore’s Film Division was the lead creative partner on the film. Framestore's Pre-Production Services (FPS), Art Department, Visual Development Department, Design, and VFX teams, spread across London, Montreal, and Mumbai, produced over 40 visually distinctive IFs that can be seen throughout the movie.
For the spot our artists were able to translate the existing assets and characters we crafted for the film, and successfully see them in a new context - this time at an IHOP restaurant.
Catch our IFs only in theaters May 17th.
Credits
Agency
Pereira O'Dell
CCO
Rob Lambrechts
CDs
Matt Kappler, Ricky Lu
Senior Art Director
Thomas Hinkamp
Senior Copywriter
Sophia Held
Head of Production
Darbi Fretwell
EP
Katie Porter
Senior Producers
Megan Wasserman, Emma Garfinkel
Director Brand Management
Kevin John
Group Branding Director
Caroline Manning
Senior Brand Supervisor
Gianna Nicolay
Shirley White
Director Business Affairs
Framestore Pictures
Production Company
Director
Ben West
Managing Director
Jennifer Siegel
Head of Production
Julie Hershan
Line Producer
Mark Berger
DP
Christopher Blauvelt
Framestore (Montreal team)
VFX
VFX Supervisor
Benjamin Magana
Animation Supervisors
Arslan Elver, Marc-Andre Baron
CG Supervisor
Mahmoud Ellithy
Comp Supervisor
Alain Bignet
EP
Ken Dailey
Producer
Monica Rho
Associate Producer
Gabriel Jalbert
Production
Patrica Leblanc, Marion Hinoux, Barra O'Dubhghaill, Gee Kwon, Marie-Dominique Woh, Matt Smith
VFX Editor
Jonathan Lacelot
Matchmove
Niomie Papatens-Rochon, Philippe Pelletier, Gabriel-Fuoco-Benoit
Layout
Denis Lappos
Roto & Paint
Jun Kim, Alexander Martinez, Jessie Tue
Animation
Sonya Lee, Anthony Di Siervo, Quentin Max, Helio Takahashi, James Ward, Andre Lacroix
Digital Artists
Elise Deglau, Marilou Bergeron, Iva Dimcheva, Audrey Gabriel, Thomas Rich, Sega Shieh
Comp
Nitya Venugopal, Poeiti Seguy, Sarah Delguste, Camille Paleni, Mike Frattasio, John Toth
ATD
Christopher Tan
Support
Giles Wajsgrus, Melissa Roque, Paula Salcedo, Sahar Younuszada, Lorraine Johnson, Kathleen Munro, Stephen de Four, Jean Luc Michel Sainvil
Senior Facility Management
Chloe Grysole, Fiona Walkinshaw, Lizi Bedford, Lucy Killick, Melinka Thompson-Godoy, Peter Skovsbo
VFX
Framestore (LA team)
ECD
Aron Hjartarson
Senior Producer
Andrew McLintock
Associate Producer
Diego Bonora
CG Lead
Kevin Baker
Coordinator
Jackie Wingo
CG Generalists
Soren Barton, Kaho Horiuchi
CG Lighting
Joey Sila
Layout
Rebecca Teichner
Flame Lead
Luca Pelegatta
Flame
Glenn Teel
Lead Comp
Jesus Yapor
Roto & Paint
Attilio Bonelli
VFX Editors
Dustin Indrebo, Jacob Sadowsky
Color
Company 3
Senior Colorist
Stefan Sonnenfeld
Senior Color Producer
Blake Rice
Editorial
Barrelhouse Productions
Director of Content Production
Josh Diaz
Senior Editor
Matt O'Donnell
Post Producer
Chris Larsen