17th July 2024

Setting the Stage for Football

Setting the stage for an epic season of football as LBB shares VFX Supervisor, Ollie Bersey's thoughts on the CG crowd work in the "Welcome to the Show" Sky Sports+ ad

The film directed by Neil Gorringe celebrates Sky Sports' new offering of showing EFL matches more frequently by showing a stadium of fans representing all 72 EFL clubs. Framestore supported Neil Gorringe’s performance-led vision of focusing on the power of the football fans' bond despite being rival teams, with the work raising the emotional intensity and passion through the unusual nature of their circumstances.

Read more here.