IndieWire Imagining Blossom

IndieWire's Bill Desowitz dives into the art of bringing imaginary friends to life in IF with Animation Director Arslan Elver and Production VFX Supervisor Chris Lawrence, who discuss character design, the creative process and the cues they took from the history of film and animation.

 Written and directed by John Krasinski, our teams in London, Montreal, and Mumbai created the 42 IFs as the sole animation and VFX studio.

Read the full article here.