Art meets AR

For a piece on Little Black Book, Creative Director Henry Trotter was asked what he considers some of the most exciting projects where art meets augmented reality, along with other tech-heads and art-heads from the advertising world.

Henry talked about Apple's Vritual Art Tour which was developed in partnership with the New Museum in New York and featured work by six different artists.  

You can read the full piece here to see the fascinating projects that are transcending the limitations of the physical world.