Whatever You Need

We teamed up with The Martin Agency, director Ulf Johansson and Smith & Jones Films, for a new series of spots that reminds viewers that GEICO is there for you for whatever you need.

Creative Director Kamen Markov states that: "Working with Ulf has been one of the big pleasures my work has rewarded me with over the years. His unique sense of comedy and in-camera grounding of his visual effects is a breath of fresh air in an industry dominated by AI and CGI. His latest campaign for GEICO is no different. While Framestore did plenty of work on these spots, such as head replacements, monster babies' face manipulations, and making plastic cows look real, the foundation of everything was a practical build, a real prop and location."