Giving
Continuing our collaboration with Dell, our VFX artists helped highlight how AI delivers holiday magic during the season’s busiest moments as we follow the adventures of a delivery bot. We brought the spot to life by designing the robot’s expressive smile, animating its lights, and creating UI elements to showcase the inner workings of the delivery process.
Credits
Agency
Y+R
NY CCO, Chief Creative Lead
Wayne Best
ECDs
Justin Ebert, Niraj Zaveri
Group CDs
Becky Armentrout, Susan Corbo
CD/Art
Mason Hedgecoth
Group CD/Copywriter
Fabio Ozorio
Group EP
Bobby Jacques
Senior Producer
Larissa Ananko
Senior Business Manager
Maggie Diaz
Executive Director, Client Engagement
Ann Carey
Managing Director, Client Engagement
Allie Ritter
Group Director, Client Engagement
Scott Eagle
Associate Director, Client Engagement
Ally Reis
Supervisor, Client Engagement
Jenny Anderson
Account Manager
Saira Khan
Senior Program Manager
Gabe Hayes
Production Company
Iconoclast
Director
Nico Perez Veiga
Managing Director
Charles-Marie Anthonioz
EP
Francesco Colombo
Producer
Hera King
Production Company
Primo
Managing Director
Gabriela Cárcova Krichmar
EP
Zacarías Ríos
Bidding Producer
Hernán Dal Maso
Line Producer
Germán Lentini
Production Manager
Ezequiel Galvinis
Director’s Assistant
Sofía Tau
VFX
Framestore
VFX CD
Vicky Osborn
VFX Supervisors
Corrina Wilson, Illia Afanasiev
Onset VFX Supervisor
Vicky Osborn
CG Supervisor
Patrick Ross
Compositing
Dae Yoon Kang, Namjin Heo, Andrew Emmerson
CG Tracking
Jass Tsai
Flame Finishing
Zimei Song, Amanda Harris
Design CD
Brian Drucker
Design
Daniel Petersen, Kevin Sanchez
Head of Studio, NY
Tara Maloney
Head of Production, Veronica Ware
Veronica Ware
EP
Nick Fraser
Producer
Catherine May
Associate Producer
Eve Del Prado
Editorial
PS260
Editor
Maury Loeb
Assistant Editors
Caroline Yost, Christian Frahme
EP
Laura Lamb Patterson
Managing Partner
Zarina Mak
Graphics
PS260 Finishing
GFX Artist
Devon Fabulian
GFX Producer
Yoko Lytle
Color
Trafik
Colorist
Ricky Gausis
Head of Production
Greer Bratschie